Tag Archives | investor presentation

Inoculate Your Investor Pitch Against Objections

  If your pitch has succeeded in getting an investor’s attention then it’s inevitable that tough questions will follow. These questions will, in part, aim to explore potential weaknesses in your product or strategy. Rather than make the mistake of waiting until the question is asked, take the lead by addressing the issue in advance. […]

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Create a Sense of Inevitability When You Pitch Investors

  About 15 years ago I was leading an investor pitch to the second in command of one of the world’s largest petroleum companies.  The pitch went well and at the end of the meeting the executive said something along the lines of ‘It’s clear to me that you’re a train that has left the […]

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Your Investor Pitch Keeps Failing Despite Great Team and Traction. Here’s why

  Great entrepreneurs with great businesses frequently find themselves facing Repetitive Investor Pitch Rejection (RIPR) from investors who don’t offer a clear or credible explanation why. This is a serious condition which can be fatal to your startup. If you’re sure you have checked all the boxes (team, product, market, financials, traction, problem, competitive advantage […]

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Internalize Your Investor Pitch – Why and How

The Dangers of Memorization Many entrepreneurs attempt to memorize their investor pitch as part of their pitch preparation. They write down a detailed script and repeat it until they can say it word for word without reading. The problem with this approach is: Firstly, you will not sound natural or engaging, but rather like a […]

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Pitch Decks: Stunning Design v Informative Text

I was recently asked to review a draft pitch deck for an upcoming investor pitch.  On average each slide contained 35 words in Times New Roman and had very few images.  In short, it was an ugly deck. When I explained that to be effective and create maximum impact a pitch deck needed to contain […]

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Never Do These 3 Things When Pitching with your Deck

If you’ve read 10 Pitch Deck Principles (or How to Blow them Away With Your Deck) then you’re already familiar with what you should do to create a killer pitch deck. This short post deals with 3 things you should not do. There are many more but these are some of the most common mistakes […]

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How to craft a one liner Pitch

In today’s world of multiple communication channels and light speed transactions and decisions, the ability to pitch your startup in one sentence is critical.  This is all the more important when trying to get on the radar of a distracted Venture Capitalist. Unfortunately, most entrepreneurs are so immersed in the minutiae of their business, that […]

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Pre-Funding Tactics – The Art of Pitching Without Pitching

Don’t start to pitch Venture Capitalists until you’ve tested their likely level of interest in your startup.  This means making the effort and spending the time to build relationships with potential VC’s before you ask for money. And for those thinking that connecting with VC’s is ‘easier said than done’, sure it isn’t easy. But […]

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Pitching and Why You Must Stop Your Audience from Thinking

Research has consistently proven that people make decisions on emotion and then justify them with fact. Although we may like to think of ourselves, first and foremost, as rational, cognitive human beings, the reserach data says otherwise. We’re not Rational This fact of life applies equally to everyone, including lawyers, investors, and executives. The primacy […]

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10 Pitch Deck Principles (or How to Blow them Away With Your Deck)

Most pitch decks are disasters. They are confusing, boring, uninspiring, and misused. The worst thing is that it isn’t a secret. Death by PowerPoint is a syndrome as well-known as many a medical condition.

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