Tag Archives | investor pitch

Why Most Startups Shouldn’t Seek Investment

A client said to me last week that if I was so against startups raising capital from investors, why did I always blog and tweet about pitching investors. Fair point, made in response to my attempt to encourage him to bootstrap rather than pursue Angel Funding. The current bubbling market and spate of tech IPO’s […]

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How One Entrepreneur Became an Investor Magnet

This is the true story of ‘Ryan’ (not his real name). A serial entrepreneur with no qualifications and a very limited understanding of financials or launching a startup. Ryan, however, is an entrepreneur with a deep understanding of people, who consistently and easily raises hundreds of thousands of dollars from very savvy, experienced investors. I […]

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Pitch Fright? Make Sure You Bring the Right PERSONA With You

Fear of public speaking is the number one fear in the United States and number two fear in the United Kingdom.  Given that the future of an entrepreneur’s business may greatly depend on the outcome of an investor pitch, it’s easy to see why ‘Pitch Fright’ can blow your pitch and destroy your chances of […]

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Launching a Startup or Pitching Investors? Focus on Failure In Order to Succeed

If you want to launch a successful startup or raise business funding, it’s critical that you spend  time anticipating failure. This may seem counter intuitive and contrary to the optimistic mindset that is equally essential for entrepreneurial success. However, it is only when you identify the many reasons why your startup or investor pitch may […]

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How to Demonstrate Traction in Your Investor Pitch (and Why You Need it)

The reason traction is so important to investors, is because it typically demonstrates a shift from an idea to something that is on the path to being a profit making business. Traction is progress or momentum. One Venture Capitalist described it to me as being as one ‘measurement of risk’. More traction can equal less risk.

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Four Rules For Powering Up Your Video / Virtual Investor Pitch

Increasingly entrepreneurs are using ‘video pitches’ as a way of trying to increase the impact of their investor pitch. At the same time Angel Investors and Venture Capitalists are encouraging startups to ‘virtual pitch’ them. In our new world of e and virtual communications this is a logical step that brings clear advantages. Studies have […]

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How One High School Lesson Can Help Your Investor Pitch

I was reminded of the importance of never looking ‘desperate for funding’ when I recently met with a couple of friends who happen to be seasoned Angel Investors. Between them they have invested in more startups than I have had weekends off, so they think and look long and hard before making an investment, no […]

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Why You Must Know Your TAM When Raising Startup Funding

One of the most common mistakes entrepreneurs make when trying to raise business funding from Angel Investors and Venture Capitalists, is to talk in terms of ‘market size’ rather than Total Addressable Market (TAM). Get this wrong and a potential investor may conclude that either you are trying to mislead them by suggesting your revenue […]

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Why Your Investor Pitch Must Focus on the Past and the Future

There used to be a time, not so long ago, when an entrepreneur could secure funding on the basis of an investor presentation that focused on what would be achieved, rather than what had been achieved. Times have changed and investors are far more risk averse and skeptical. This means investor pitches must be refocused to include […]

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